Posts Tagged "ScissorBoy"
Feb24

Hair Salon Marketing is not only ab...

Posted at 12:14 PM • No Comments

Hair Salon Marketing is essential to have a successful salon business. However, it does not only mean advertising your salon through all the possible channels. Hair salon marketing can be done effectively even without spending a dime!

The basic reason for hair salon marketing is to attract clients. Every salon owner thinks of ways to get more clients and the possible ways through which they can spend more money at the salon. To achieve this objective many salon owners spend huge amount of money in advertising.

There’s nothing wrong in advertising your salon but it should be done so that it provides efficient returns. If you ask any salon owner, how they are able to attract and retain their clients, most of them would say that their USP is their service.

Its so obvious that if you are able to provide excellent service to your clients, you’ll win them for life. Also, not only will they be loyal to you but they’ll refer more people to your salon. There’s no better marketing strategy for hair salon marketing than word of mouth.

Providing the best service to your clients is an inclusive process. It starts from the moment your client enters your salon. Its very important that your receptionist greets them with a smile and makes them feel comfortable. Once they feel at ease in your salon, they’ll be more open to discussion and you can win them over by doing a consultation.

There are many more cost effective ways to successfully market your salon and services. Learn about them in detail by subscribing to Scissorboy’s online cosmetology program. The Cutting Edge Hair show is intended to give inspiration, motivation and advice to stylists/salon owners that are hungry for more.

Salons with big marketing budgets can afford advertising. If you have a small businesses with limited financial resources, make sure you learn the cost effective ways of salon marketing by subscribing to ScissorBoy. After all, hair salon marketing is not only about advertising.

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Jan22

How did Diana Schmidtke make it to...

Posted at 9:37 AM • No Comments

For the past 10 years, freelance hairstylist Diana Schmidtke has been responsible for making sure some of our favorite Hollywood guys — including Vin Diesel, George Clooney, Taylor Lautner, Jon Hamm and Ashton Kutcher — look their best on their big days.

Diana Schmidtke is highly regarded for her work in the hair industry among celebrity A-list talent. She brings the glamour and mystique of celebrity hairstyling to you in a down-to-earth, step-by-step manual. Her thinking? “If I can do it, so can you!”

So how did Diana Schmidtke make it to the top?

Her secret of success comprises of hard work, patience and persistence. After her High School, Diana attended Pivot Point International Beauty School and, upon graduation, she worked at Chicago’s Trio Hair Salon where she trained under Phillip Palmeri, a former head colorist at Vidal Sassoon.

After her training at Trio, Diana moved to Los Angeles to pursue a career in freelance grooming. Since then Diana has styled clients on film sets and photo shoots, and her work has been featured in Esquire, Men’s Journal, Vogue, GQ, New York Times, W Magazine, and InStyle. Her expertise and popularity is a benchmark for new stylists and proves that there is no substitute for hard work.

Diana Schmidtke was featured on the Cutting Edge Hair Show where she shared valuable tips for becoming a Freelance stylist. In another episode, she had also interviewed Kirby Morris from the National-Interstate Council of State Boards of Cosmetology.

Diana is regularly featured on TV shows where she provides her expert advice on men’s grooming. She has been featured on the Oprah Winfrey show sharing “6 Steps to a Great Shave.” She was also seen on a special Father’s Day episode on the Today Show where she gave two deserving fathers new and much-needed looks.

Diana has also authored a book – SHORTCUTS, offering tips and advice for artists interested in breaking into the business. The book can be purchased by visiting – www.shortcutsthebook.com but you will have to hurry to buy it since the book is on sale for a “limited time only.” Buying “Shortcuts” is your first step to your new, amazing and lucrative career.

Her knowledge and experience in this field is vast and she often travels to various beauty schools as an educator in cosmetology. SHORTCUTS is a very inspirational book and so are the classes she teaches at cosmetology schools which are interactive in nature and provide all the tools to make you an expert and top resource in this exciting arena.

If you wish to invite Diana to your beauty school for a seminar, get in touch with her by visiting her website – www.dianaschmidtke.com

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Dec25

Featured Stylist – Ivan Zoot aka...

Posted at 5:35 AM • No Comments

Ivan Zoot aka ClipperGuy is the world’s fastest haircutter who has three amazing world records to his credit. He currently is the Director of Education and Training at Andis Company with 15 years experience as an Andis educator. During his stint in the hair industry, Ivan has become a champion stylist and has also taken his knowledge to the product side of the business, becoming a hair care product manufacturer and inventing many salon tools.

Ivan currently holds three Guinness world records in haircutting:

Fastest single haircut (55 seconds)

Most haircuts in 1 hour (34)

Most haircuts in 24 hours (340)

Ivan Zoot created these records on August 22, 2008 at Rooster’s Men’s Grooming Center in Austin, Texas. He completely obliterated the previous records as he beat each record by a significant margin. It’s amazing how Ivan stood behind the chair for 24 hours straight and never lost his drive or excitement.

We had featured Ivan Zoot on the Cutting Edge Hair Show, which is the only online TV and video education series providing cosmetology education. Ivan loves clippers and in one of the episodes, he demonstrated how to achieve a modern contemporary Mohawk haircut using clippers. In another episode, he showed how to achieve a classic tapered men’s haircut using the reverse blending technique.

http://i987.photobucket.com/albums/ae359/unclesam2/Ivan-Zoot-Buckle.jpg

With three Guinness World haircutting records, Ivan’s expertise as a stylist and educator is unrivaled and can be seen in numerous hair shows and haircutting videos. His immense knowledge and contagious energy levels are a treat to watch. He is a big fan of clippers and has popularized clipper cutting in the industry and is famously known as ClipperGuy.

Though he says that he will never do another haircut with someone timing him, but we all know that he has the strength to perform the same feat if someone breaks his record. It won’t take much time for Ivan Zoot to reclaim his title as World’s Greatest Haircutter, which he truly deserves.

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Dec22

Continuing Cosmetology Education ca...

Posted at 10:47 AM • No Comments

Don’t be surprised by the title of this post. Its indeed true that continuing cosmetology education can make you super rich, according to a study. And whats more interesting is that cosmetology industry is going to offer enormous employment opportunities in near future.

Popular sites like Yahoo!, US news and World Reports have inferred that cosmetology is one of the top jobs and education for cosmetology is a bright career option. Even the U.S. Department of Labor and the National Accrediting Commission of Cosmetology Arts and Sciences indicates that employment of cosmetologists and skin care specialists through 2010 is projected to grow between 20 and 30 percent.

So what makes cosmetology education such a hot career option? According to Jim Cox, Executive Director of the American Association of Cosmetology Schools “Its the popularity of makeover programming and a general interest in anti-aging.”

But other factors which are of equal importance are: entrepreneurial opportunities, attractive earnings and diverse work environments. Also the availability of tutorials on the internet makes this a preferred career option. With a high speed internet connection anyone can have education for cosmetology in the comfort of their home. There is no specific requirements to find a job in this industry except that you should be creative and hard working.

One of the famous online cosmetology program is The Cutting Edge Hair Show. It is a very popular show that highlights and demonstrates how to achieve various hairstyles, benefits of hair care products, hair shears, etc. Also, it shows you how the real experts in hairstyling go about their daily job. Its really awesome to get a sneak peak into the popular hair salons and see the experts in action.

So if you are a fresher who’s just out of college or a career changer, continuing cosmetology education must be your mantra. Remember that analysts have projected a growth of about 30 percent in this industry which is enough for hair professionals to become millionaires.

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Dec17

Perfect Celebrity Hairstyles for Ho...

Posted at 10:37 AM • No Comments

Holiday parties are an occasion when everyone wants to look at their best, or even better than best. However, this year, many of us barely have money to buy expensive presents for our family, let alone a new dress for every party we’re invited to. We can still look awesome with old dress if we get a new hairstyle.

Visiting a salon to get a new hairstyle for every holiday party is not a sensible option. In such a case, buying a pair of professional hair shears and styling hair on our own is a good option. If you have basic knowledge about hairstyling, you should grab hair shears and style your own hair.

The special ScissorBoy discount on hair shears is another opportunity to avoid spending money by visiting salons. If you don’t know hair-cutting, you can still buy ScissorBoy shears and get the job done with the help of your family members. If you are a cosmetology student, you cannot ask for a better present this Christmas than a pair of brand new hairdressing scissors.

If you’re not usually the do-it-yourself hairstyle type, don’t fret, you can still achieve celebrity hairstyles for your holiday parties. You can easily recreate these looks at home and flaunt these glamorous hairstyles.

Hair Look 1: Eva Mendes

Click here to learn how you can recreate the updated version of a beehive hairstyle sported by Eva Mendes.

Hair Look 2: Natalie Portman

Do you like Natalie Portman’s Braided Bun which is a low, flirty cluster accented by side-swept bangs? If your answer is YES, click here to get step-by-step instructions on how you can recreate these looks.

Hair Look 3: Shakira

Enjoying your holiday parties with Shakira’s She Wolf songs would be a good idea. So, why not complement your look with Shakira She Wolf Hair which is easy to create.

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